(www.bizchicksrule.com)

Wow, am I ever jealous of Francoise Gri.

She was named by Fortune as one of the “International 50 Most Powerful Women in Business” and has made the list for the fifth consecutive year. This is quite an honor and exhibits an obviously stellar performance and track record by Francoise. Read more

(bizchicksrule.com)

What words inspire and motivate you? What words catapult you into action? Continuing off of the post made this morning about comfort zones, I’m curious to know what motivates you each day and gets you going for your career and your business.

Is it money…the promises of a big fat paycheck at the end of the week?

Are you motivated by the sheer intoxication of being in power at your company?

Are you inspired by your little ones, motivated to provide the best for them?

What are YOUR motivating words?

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Copyright 2008 - Bridget Wright

Don’t forget the Quickbooks give-a-way that Kristen is having. The contest ends Monday! Go to the post for details.

(www.bizchicksrule.com)

What are you most comfortable working at? If you’re like me, you only like to do things you’re familiar with, things that “feel right” and you don’t have to expend a whole lot of energy doing. After all, doing things that way seem to make the day go by much easier, much faster and with very little effort.

Seth Godin’s blog featured an inspiring article about the effort we place into doing various things throughout our day. It got me thinking about my business and facing those things in my business that seem challenging to me. Things like writing on topics outside of my niche interest that require me to look and think outside of my comfort zone. Things like learning new technology or taking the time to flesh out a new idea.

What are you comfort-challenged with in your day-to-day business? What can you do differently to pull more out of your business comfort zone?

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Copyright 2008 - Bridget Wright

P.S. Also, don’t forget Kristen’s cool new give-a-way that she’s having right here at Biz Chicks Rule. Go to her post for details. Good stuff!

(bizchicksrule.com)

Hope you get a giggle out of this!

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Copyright 2008 - Bridget Wright

Biz Chicks Rule

Are you interested in starting or growing your existing blog? Renegade University through iContact is offering classes to help you with just that.

Starting October 7th, you can begin this class on blogging that will teach you the basics on starting, managing and growing a blog successfully for your business. If you’ve ever been interested in doing this, now is the time to get started.

Best to all!

(bizchicksrule.com)

Patti LaBelle is a phenomenal superstar and business woman in her own right. Her background spans over thirty years and she’s still going strong! Check out this live interview with her on the Today show. She has really got class and inspiration.

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Copyright - Bridget Wright

Biz Chicks Rule

The bailout is a no-go.

The outcome of the decision to bail out financial institutions was announced yesterday with a marginal vote of 228-205. With such a slim shot at the bailout being a go, Nancy Pelosi was credited with having swayed on-the-fencers in chaning their minds towards a no-go. Wow.

In this video, Rep. Pelosi give a very frank, direct assessment of the way that the Democrats and the Republicans worked together in the spirit of bipartisanship to arrive at amenable results. Although the answer is still “no”, I would hope still that both sides can and will agree on something, anything to stabilize the economy and get us out of this mess. Or should we just wait to see what will happen in five weeks?

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Copyrigght 2008 - Bridget Wright

Biz Chicks Rule

Guest Post By Lori Widmer

I had a client once who expected - no, demanded - that I be online and signed into Instant Messaging from 8 a.m. until she went home at 8 p.m. my time. If she had questions about what I’d written, she wanted me right there to answer them. My relationship with her ended about 3 seconds after that demand. She was challenging my ability to work my own hours, take my own time off, basically have a life.
Read more

Biz Chicks Rule

OK, so a lot of people like the McCain/Palin mix for different reasons. Many women are just politically intoxicated with the idea of (potentially) having a female in power in the White House. After all, a woman in the White House means a lot for Women’s Rights, Civil Rights and perhaps will even change or level the playing field just a bit for the females. But one thing still bothers me…
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Biz Chicks Rule

What do you sell? A service? A product? An idea? Whatever your market is, you have a brand that accompanies it and that is what you sell to potential customers. Branding is akin to namedropping, or an idea that people get when they hear about your product or service. When you say soft drinks, what do you think of? What about ketchup, detergent, books, or restaurants? What comes to mind immediately when you think of those things? If you thought about Heinz, Tide, The Bible or Red Robin, you’ve bought into (one) of the ideas of branding. In branding, you want customers to think of you, your product or service, and give them reasons to prompt them to call you for it. Hence, Your Brand Specialized.

The brand that you establish for your business has to possess a spark and delivery when marketing to customers. In other words, your brand has to match your delivery. If you promise and deliver top-notch service, you strengthen your brand, your business name and your business reputation. What is your business brand and how do you effectively deliver?

Avoid catchy phrases and don’t confuse slogans with branding. The two are opposite and are only forms of marketing that lead into branding. To form a solid branding connection, look at other successful businesses and mimic the thing that they do well. If it works for them, they’re on to something.

Check out these blogs for more information on branding:

Brandcurve by Susan Gunelius

Branding Blog

Brand Identity Guru

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Copyright 2008 - Bridget Wright