Buddy Media Platform was recently launched and it has a lot of tools that could help marketers, advertising agencies and PR firms. The tools are scalable and make it easy to track social marketing needs of your clients.
“With the Buddy Media Platform,” explains Buddy Media’s CEO Michael Lazerow, “agencies can now provide a full suite of social marketing capabilities, including Facebook Pages and Twitter management, in a meaningful and measurable way that deepens client engagements.”
Buddy Media is a well-known name in the social media world. Many companies are jumping on the Buddy Media Platform including MDC Partners, Converseon, theKbuzz and …read more

Once again there was quite a social media firestorm over the weekend as a woman’s story about her TSA (Transportation Security Administration) run-in went viral. The woman claimed that TSA authorities in Atlanta had taken her son from her sight during screening after something setting off the metal detectors.
The story spread all over Twitter and other parts of the web as concerned people retweeted the original story. Who wants to be separated from their child at the airport, confined to a security area? It hit an emotional nerve, especially with parents across the web.

Concerned about potential public relations damage, the …read more

By now, most businesses know that in order to have more reach, and improve their online marketing, it is necessary to become involved in social networking. It’s all part of reaching out to clients and customers, and making connections that attract people to their web sites and places of business. But what do customers do once they are there?
One thing that businesses can do is create their own social network. Social networking technology can help customers make connections with each other on a business web site. It can also make it easier for businesses to integrate their own social media …read more

If you are your brand – and for many small businesses, the owners are – your actions affect your brand. And it can be hard for your customers to separate the two. I’m not all that into building a personal brand, but I realize that as a writer I almost have to. So what I write on the web, whether personally or professionally, follows me around. And what you do follows you, too.
And that means you need to think about what you post on Facebook. And Twitter. And on your personal and business sites or blogs. And in comments on …read more

If you are wanting to learn more about Twitter marketing or Facebook marketing, SocialMediaExaminer.com is putting on a free event that may be of interest. The event will take place on Oct. 12 and features five experts: Michael Stelzner, Denise Wakeman, Chris Garrett, Jason Falls and Mari Smith.
Said Stelzner: “Our ‘Ask the Social Media Dream Team’ event is for every business owner or marketer who wants to know firsthand the best ways to use social media.”
Viewers will be able to ask questions during the SocialMediaExaminer.com event and get live answers.
“Just show up on Monday at our site and type in …read more

Did you know that Bing has now created a new website that incorporates Bing search results along with Twitter feed associated with the same keyword? The name of this new website is BingTweets.com and it is an interesting concept.
Not only is Bing trying to capture the market share for search engines but now they are combining their efforts to incorporate Twitter results. I did a search for my name on BingTweets.com and below where the results for the timeframe when the search occured.
When you visit BingTweets.com, the first thing you see is a Welcome Message. Below is what it says:

BingTweets …read more

Friendster, which was once upon a time one of the fastest growing social networks, recently announced that it was awarded another patent. The social networking patent is called “Method for Sharing Relationship Information Stored in a Social Network Database with Third Party Databases”.
This is the fifth social networking patent Friendster has been awarded. The first such patent was awarded in July of 2006.
Said Richard Kimber, Friendster’s CEO: “Friendster has continued to build and own a significant patent portfolio, since launching in 2002 as the first online social network.”
Today, Friendster has more than 110 million members. Though it’s regarded as a …read more

Despite the fact that it exploded on to the scene and has become one of the most popular websites in the world, Twitter has still not managed to figure out its business model. A new deal that could get Twitter as much as $100 million, though, may give the website the time it needs to become profitable.
The funding would come from an investor group that includes mutual-fund giant T. Rowe Price Group Inc. and private-equity firm Insight Venture Partners, both of which have not yet invested any money into Twitter. Existing Twitter investors are also expected to participate in this …read more

As you venture into the realm of social media for the first few times, it may overwhelm you. But don’t fear, you can learn some simple things that will help you manage your social media efforts. As you learn these things, you will be able to master social media and use it effectively.
Being new to social media, I thought it would be helpful to give you a few tips to get you going:

Start with something simple like Twitter or Facebook. All you have to do is complete the sign-up form that takes a couple of minutes. After sign-up, one of …read more

TweetChat is a Twitter 3rd-party tool that allows you to follow hashtag conversations. Hashtags are proceed a word or acronym that can be associated with a specific topic. TweetChat allows you to follow the entire hashtag conversation and also to interact.
The image above is a screenshot of the homepage for TweetChat. As you can see, it gives you the three steps to follow so that you can get started using their service. Once you sign-in using your Twitter login, you can then choose a hashtag to follow and interact with in real-time.
Some of the ways that you might consider using …read more