Using Two Screen Names

Online, many people are known by their screen names, rather than by their first and last names. Most people (myself included) use a single screen name for everything from Twitter to AIM to MySpace. And that’s fine…if you only use social networking for your business.
But most people don’t. I have friends that I only contact through social networking and instant messaging, and they have nothing to do with my writing business. While some people are able to use one online identity and keep communications separate, many make the mistake of forgetting that clients and business associates have their screen names. …read more