Want Powerful Writing Examples? Try a Little Romance!

Sonia Simone who writes the excellent copyblogger has a wonderful post called: What Romance Novels Can Teach You About Powerful Copywriting. It’s a great article, except it’s too limited.
The truth is, the principles Sonia point out about romance novels… what makes them work, will work for many more kinds of writing than just copy or romance. She’s right… make the reader suffer, or identify with their suffering, and then give them a solution… the heart and soul of self-help, country and folk music and much of the story telling we all do to each other. Call it suffering, call it …read more