Despite the fact that it narrowly beat analyst expectations, casual clothing retailer Gap Inc. has posted a second-quarter profit drop of 0.4 percent off the heels of weaker sales in all four of its division. The results come as Gap continues in its efforts to complete a successful turnaround, reinvigorating its brand and maintaining a smaller inventory.
 
Gap has faced stiff competition from trendier and flashier rivals such as Aeropostale and The Buckle, both of which managed to post strong results thanks to their success with younger shoppers. However, Gap hopes to combat the growing competition by focusing on advertising and …read more

I invested in shares of Gap (Ticker: GPS) many years ago because I loved their clothes. Simple white button downs, jeans, khakis, peacoats and the like. 

Then came the weird patterns, stripes and polka-dotted stuff…driving me into the arms of Old Navy and Banana Republic (only on sale days!). Both are part of Gap, Inc., so the company could still count on me for a tiny contribution to their revenue.
Then the crazy patterns made their way to Old Navy. :(  I still haven’t figured out where to go next!
Apparently, I am not the only one that was turned off by the Gap’s brands.  Gap’s …read more