As people around the world continue to “go green,” the electronics industry finds way to use alternative energy sources, reduce energy consumption, increase recycling efforts and explore other green innovations. Though some consumers actually buy green products because they are better for the environment, studies show that others shop green because it’s the trendy thing to do.
Whatever reason shoppers are buying green products, electronics companies like Sony strive to improve their green technology to remain competitive.
Check out this video where CNN’s Morgan Neill takes a look at Sony’s lab where researchers are working on the company’s green efforts.

Last month brought TMC’s first Green Technology World Conference to Los Angeles. The event was aimed at educating attendees about how to create a positive impact on both their businesses and the environment – but is the industry ready?
PCMag reported a disappointing turnout that indicated that “‘greening’ technology remains a low priority.” The biggest challenge to changing that mindset is the cost-effectiveness of adopting green strategies.
Conference keynote speaker Joan Vandermate of Polycom, told PC Magazine:
Everybody will say that it’s a good thing to do, but if there’s any invest required, whether it’s an investment of actual dollars or having to …read more