Corporate America Should Be So Healthy

Seeking some sage counsel to pass along to skittish investors during these turbulent financial times, the New York Times’s Business section on Sunday had a nice little chat with David F. Swensen (right), who manages $22.5 billion in assets and is the author of the 2005 book Unconventional Success: A Fundamental Approach to Personal Investment. Swensen’s advice, noted the Times, was straightforward and uncomplicated:
Don’t try anything fancy. Stick to a simple diversified portfolio, keep your costs down and rebalance periodically to keep your asset allocations in line with your long-term goals.
Swensen, by the way, is not some CNBC guru or …read more