How green is Google?
October 27, 2007 by Ali
Filed under Small Business
Google has enabled a virtual world where anyone with an internet connection is seconds away from information. The company has become an icon for how the world wide web has permeated everyday lives around the globe. But how green is the company behind the colorful user interface?
Google is the undisputed leading search engine providing about 75% of external links to websites. Early revenues were nearly doubling annually and the company just reported third quarter 2007 revenues of $4.23 billion, a 57% rise over last year.
Green Deeds
Google has turned some of their profit towards sustainability. Last year, Earth Times reported that …read more
Wal-Mart: Green, greener or greenwashing?
October 11, 2007 by Ali
Filed under Small Business
Each week, one of every three people in America visits a US Wal-Mart store translating into 100 million customers every seven days, and that’s just in the US. Sam Walton’s founding philosophy that selling products cheap in volume equals a money making dynasty is hard to deny.
While the mega store wasn’t founded on sustainable principles, other than sustaining the Walton’s, the corporation responsible for moving over 300 billion dollars worth of merchandise in 2007 continues to announce green initiatives that are standing up to scrutiny.
Most recently, in an unusual display of transparency, Wal-Mart announced an energy and emissions tracking initiative …read more





