New customer incentives are important to many businesses. Attracting new clients is key to your growth. So many companies offer specials to attract new blood, especially companies that offer monthly recurring services like cable and mobile phones. And that six months of free or reduced service can be quite attractive.
But what happens when your current customers see the offer? Many people see the “new subscriber” exclusion and just move on. Why should they? Don’t loyal customers deserve a “thank you”? Why do companies work so hard to gain new clients while they ignore the established ones?
If you currently exclude your …read more

I’m loving what I’m finding working my way through the Top 10 Blog Posts for Writers.
Today I read JCM Enterprises’ post, 11 Tricks Brian Gardner Can Teach You to Attract New Clients. Although I’m a bit confused about whose tips these actually are, I love ‘em all.
My favorite is, in part: Self-Respect – Brian didn’t offer me a low price…
Charging what we’re worth is a matter of self-respect; there’s no percentage in charging less for our writing than we might.
Write well and often,

Two newsletters:
Abundant Freelance Writing – a resource for freelance writers including 3x a week job postings.
Writing With …read more