Bing SEO Tips (Or Should it be DEO Tips?)
June 9, 2009 by Stephen Kersey
Filed under Marketing
With the release of Bing, one of the first things online marketers want to know is how to get their websites to the top of the search engine results page. After testing Bing.com for the last few days, I’ve noticed some Bing SEO tips that should help those marketers get noticed on Bing.
(However, considering that Bing claims to be a decision engine rather than a search engine, perhaps these Bing Search Engine Optimization tips should actually be Bing Decision Engine Optimization tips.)
Here are the Bing SEO tips:
1. Domain Age is Key
Bing appears to put a lot of stock into how …read more
Bing Marketing – Microsoft Advertising
June 4, 2009 by Stephen Kersey
Filed under Marketing
Yesterday, we went on an adventure to learn how to advertise on Bing. Today, we’ll take a closer look.
If you advertised on MSN Search or Live (or even Google Adwords, for that matter), marketing on Bing should be a breeze for you. In fact, it’s almost exactly the same.
Some Bing marketing features that should be noted:
There is a tool that allows you to import campaigns from Google or Yahoo. With a few clicks, you can transfer over your entire marketing campaign — or at least copy it.
To start out with, Microsoft asks for only five dollars. The controls on your …read more
How to Advertise on Bing
June 3, 2009 by Stephen Kersey
Filed under Marketing
Unless you’ve been under a rock with no Wi-Fi, you’ve heard about Bing, Microsoft’s latest venture into the multi-billion dollar search engine industry. I’ve done a few test searches and I’m actually somewhat impressed by the presentation of the search results.
Now that I feel like I have the Bing basics down, I’ll take a look at the search engine’s lifeblood — it’s advertising interface. As an online marketer, I’m excited about this test drive.
First, let me head over to Bing.com to read up how to advertise on Bing.
Wait. Where is the advertising link? I’ve looked around the page and don’t …read more





