Three Steps to Develop Your Brand at Workboxers.com
October 26, 2007 by Susan Gunelius
Filed under Brand, Brand Strategy
Today, I had the opportunity to write a guest post for another b5media business blog, Work Boxers, called Three Steps to Develop Your Brand.
In my post, I discuss three simple steps to develop a brand strategy. While Work Boxers is targeted to the home-based business audience, Three Steps to Develop Your Brand applies to anyone looking to define a brand strategy. Here’s a quick overview of the three steps:
- Define the image you want to portray in the marketplace
- Communicate your brand message
- Be consistent and persistent
You can read all the details about these three steps in my branding post on Work Boxers, so please check it out!
Thanks so much Susan… great post!
You’re welcome, Mark!
Hey Susan. I love these principles you gave about branding. Very useful for me as an entrepreneur as well.