March 1, 2008 by Susan Gunelius
Filed under Advertising
Okay folks, here it is….the first ever commercial for Louis Vuitton. If this doesn’t make you want to run out and buy a Louis Vuitton suitcase (or life insurance) then I don’t know what will.
I’m kidding of course.
What do you think?
Tags: Louis Vuitton, Louis Vuitton commercial, branding, advertising, fashion commercial
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Kim Beasley has been writing for Bizzia.com since 2008 for the Strategy/Leadership column which focuses on information for business owners to h... more
Yeah, this gets a capital WTF? from me. When I started looking at the commercial I was somewhat reminded of the movie “Joe VS the Volcano” where Joe Banks (Tom Hanks) buys the steamer trunks that were enshrined in the luggage store. The luggage salesman states “I could face the world with a trunk like this by my side.” and I think LV was trying to communicate this, but it seemed too existential…
I don’t care about Louis Vitton or luggage of any sort, if you need luggage, you’re taking too much stuff. This is my favorite commercial of all time. It inspires my own journey and I would love to hear the rest of the music. It restirs the passion in my soul to keep going, to know the world and the people in it.
I have, in my reflecting years, become well more reflective. I absolutely love this commercial. The music makes you look, the photography keeps you looking and the words make you think. The key to it all though is that it is true. We are all products of our environments, Journeys. I personnally believe that this is what most advertisers would want to achieve when spending money to make money. Hope they keep it up. Merry Christmas everyone.
Rhonda, Wellington, Florida